Saltwater AI is a Sydney consulting firm that builds real AI into modern businesses — custom agents, workflow automation, and AI search visibility. You own everything we build. No lock-in.
Built for the AI era — agents, automation, and AI visibility
Agents, automations, AI search visibility — built, connected, and handed to you. Every engagement ends with something working in your business, not a doc.
From $2,500
Custom AI agents built for your specific workflows — customer service, lead qualification, operations automation. You own the code. No ongoing dependency on us.
From $500/mo
Ongoing AI strategy, implementation support, and performance monitoring. Your embedded AI partner — cancel anytime, no contracts.
From $750
A full audit of how your business appears when customers ask AI — ChatGPT, Perplexity, Gemini, Google AI Overviews. We identify the gaps and hand you a plan to close them.
$2k–$8k+/mo
End-to-end AI integration for larger organisations — multi-agent architecture, team enablement, strategic advisory, and ongoing optimisation.
Most businesses get sold tools. We build understanding first, then build systems that serve it.
Most consultants hand you a strategy doc and leave. We hand you working software, running in your business. The engagement ends when something is live — not when the deck is done.
We start every engagement with one question: what does your business actually need to do better? The technology — which model, which architecture, which tool — is chosen to serve that answer.
Every system we build belongs to you — code, credentials, documentation. Cancel any retainer with 30 days notice. We don't create dependency. We create capability.
| Traditional Agency | Off-the-shelf AI | Saltwater AI | |
|---|---|---|---|
| Custom AI agents built for your workflows | ✕ | ~ | ✓ |
| Workflow automation & tool integrations | ✕ | ~ | ✓ |
| GEO & AI search visibility | ✕ | ✕ | ✓ |
| Working software delivered — not a doc | ✕ | ~ | ✓ |
| Code & credential ownership | ~ | ✕ | ✓ |
| Ongoing AI partner — cancel anytime | ✕ | ✕ | ✓ |
We're building our client base. We can't show you outcomes we haven't earned yet — but we can show you exactly how we work, and stake our reputation on it.
"Every line of code we write belongs to you permanently. Full source code, API keys, and documentation — no ongoing licensing, no dependency on us to keep it running."
"The engagement doesn't end when the planning is done. It ends when something is running in your business. Not a slide deck. Not a 40-page report. Something that works."
"We don't lock clients in. If we're not delivering value, you should be free to leave. We stay because we earn it every month — not because a contract says you have to stay."
No discovery calls required to know what things cost. We believe you deserve to know upfront.
30 minutes to map your AI opportunity, identify what's costing you, and see whether working together makes sense. No pitch, no pressure.
A diagnostic of how your business appears to AI engines — ChatGPT, Perplexity, Gemini, Google AI. Where you're strong, where competitors are beating you, and exactly what to do about it.
Custom AI agent built for your specific workflows. Pricing depends on complexity. You own everything at the end.
Your embedded AI partner — ongoing strategy, implementation support, and optimisation. No contracts, cancel with 30 days notice.
End-to-end AI transformation for larger organisations — multi-agent architecture, workflow redesign, team enablement, and strategic advisory. Custom scope, dedicated strategist.
For us it means two things: first, we help you understand where AI can create real leverage in your business — which workflows to automate, which problems are worth solving, what the ROI looks like. Second, we build the actual systems. We don't just write reports — we ship working software. GEO (AI search visibility) is one of the services within that, but it's not the whole picture.
Modern businesses that are serious about using AI as a competitive advantage — not just experimenting with ChatGPT. We work with professional services firms, healthcare practices, growth-stage startups, e-commerce brands, and B2B companies. What they have in common: they have real workflows that AI can improve and leadership willing to invest in doing it properly.
No. Retainer clients are month-to-month with 30 days notice to cancel. Project work (audits, agent builds) are priced as fixed-scope projects with clear deliverables. We don't believe in locking clients in — if we're not delivering value, you should be free to leave.
You do. Completely and permanently. We hand over all source code, documentation, and credentials. There's no ongoing licensing fee and no dependency on us to keep your systems running. We build tools you own — not products you rent.
5–7 business days from project kickoff. You'll receive a full written report plus a 1-hour debrief call to walk through the findings and prioritize next steps. We've designed it to be fast enough to be actionable — not a 40-page document you file away.
Customer service agents, lead qualification bots, internal knowledge bases, operations automation, document processing, meeting summarizers, sales assistants, and more. If there's a repetitive task in your business that requires reading, writing, or decision-making — there's usually an agent that can help. We scope every project individually to make sure we're solving the right problem.
Yes. We're based in Sydney but work with clients remotely across Australia. Our consulting and AI builds are entirely remote-friendly — most client relationships are run entirely over video calls and async tools. That said, we do have a natural focus on Sydney and the Australian market.
Book a free 30-minute strategy call. We'll look at your current AI visibility, understand what you're trying to achieve, and tell you honestly whether we're the right fit. No pitch deck, no pressure. If we can help, we'll tell you how. If we can't, we'll tell you that too.
Book a free 30-minute strategy call. We'll map your AI opportunity, tell you honestly what's worth doing, and whether we're the right team to help.
We'll be in touch within 1 business day. Looking forward to it.
